Monthly Archives: July 2011

Audemars Piguet – Royal Oak

The luxury watch designer from Joux Valley called Audemars Piguet was created by Jules-Louis Audemars and Edward-Auguste Piguet in 1875. For over 125 years Audemars Piguet has been designing unique watches from classic to sporty to contemporary. Being known for celebrity athlete endorsements, the watch company has been creating sporty watches like the Royal Oak for the athletic lifestyle.

Zenith Watch History – Built on Integrity & Still Visible Today

For the past 150 years, Zenith created watches that cultivates beauty and total precision without fear of failure. Whenever you wear a Zenith watch, all of your senses and emotions will awaken to the sight of a valuable, elegant Zenith watch. For years to come, Zenith will create new watches while keeping true to the founding values: beauty, truth, integrity, precision, and mastery over complexity.

The Times are Changing: Vacheron Constantin Patrimony Traditionnelle World

Bob Dylan was famous for his lyrics, specifically for saying "The times they are a changin’." This simple saying characterizes the paradigm shifts that happen from generation to generation as new ideas and philosophies change the way we think about the world. In addition to time changing as a culture, there have been many changes in various countries involving daylight savings time.

A Watch with a Track Record of Royalty and Patents: Patek Phillipe Nautilus

Many watch companies pride themselves on beauty, elegance, and innovation, but few can claim the prestige of having multiple wearers of royal and celebrity status. Patek.com is a luxury watch brand that has a long history of providing quality time pieces for those of class that demand excellence. Such a reputation is not earned without a dedication to quality and innovation, two characteristics that Patek Phillipe excels in.

Audemars Piguet Brings on the Heat: Lebron James to be Brand Ambassador

The famous watch company Audemars Piguet announced that Lebron James would be the new global brand ambassador on April 10, 2011. Celebrity endorsements have been a strategy that many brands have used successfully in the past to help convey certain qualities and characteristics to fans and customers. Some may not understand the purpose behind endorsements and think that brands should communicate with consumers based on benefits and features.